Tuesday, May 5, 2020

Businesses to Comply With Environmental †Myassignmenthelp.Com

Question: Discuss About the Businesses to Comply With Environmental? Answer: Introduction In the era of twenty-first centuries, the businesses have gone to another level of success as the various business operations of the organizations have evolved significantly. However, the environment of the earth has been paying for this evolution. One just cannot ignore the fact the business operation of the organizations have adverse effects on the environment, the societies and the people of the societies. These effects can be divided into two terms; they are Direct Effect and Indirect Effect. The present report is based on the provided case study of British Petroleum Limited, commonly known as BP. The provided case study indicates that BP is responsible for the damages they have brought to the environment and ecosystem (synergiz.fr 2017). Three major issues are there related to the BP. They are the effects of oil spill on the ecosystem of the oceans, lack of effort of the organization regarding the aquatic ecosystem and biodiversity of the control of risks and the lack of the str ucture of regulation for the barriers of renovation cost. Purpose of the Report A crucial factor is that BP harms the environment, society and ecosystem of the oceans and the company is unable to determine its renovation cost. Hence, the organizations have measured all the damages done by them on monetary basis. Major attention is put on the calculation of the worth of oil spill, as oil spill is a non-marketed product. For this reason, the government has held BP responsible to provide clean-up cost of the oil spill. A major aspect is that BP has not pictured the harm to the ecosystem caused by the company. Thus, the purpose of the report is to make BP alert about their various activities to damage the environment along with the oil-spill. Issues to be discussed and their significance The issues are as follows: The effects of oil spill on the ecosystem of the oceans The lack of effort of the organization regarding the aquatic ecosystem and biodiversity of the control of risks The lack of the structure of regulation for the determination of renovation cost. Research Method With the help of primary and secondary data, the above-identified problems can be analyzed. Researcher can go for telephonic or face-to-face interview in order to collect the primary data and to conduct qualitative analysis. On the other hand, the researcher can adopt the method of arranging online or offline questionnaire survey in order to conduct quantitative analysis. The various sources of secondary data are company websites, journals, articles, books and others. Limitations and Assumptions In order to make the analysis more effective, the researcher has to visit the place where the oil spill took place to gather correct information. For this, the researcher has to collect the data from the residents of Gulf. Another dependable source for collecting the data is the employees of BP with the help of questionnaire survey. It may happen that some of the participants will be reluctant to answer the question because of the nature and topic of the research. Hence, the researcher may have to face issues regarding the process of data collection. Literature Review Effects of Oil Spill on the Aquatic Ecosystem Oil spill can be refereed as pollution caused by various human activities (Avel 2014). Oil spills can be of two types. They are accidental oil spill and intentional oil spill and the type is determined based on the reasons of the oil spill. Different kinds of reasons are associated with accidental oil spill and hence they are called accidental oil spill. However, carelessness, negligence and ignorance are responsible for intentional oil spill. Both kinds of oil spills affect the aquatic ecosystem in a negative and adverse manner. BP is solely liable for the oil spill in Gulf region and it is the duty of the company to recognize the clean-up costs (Brennan 2013). However, the company is unwilling to disclose the amount of damage they have done in the oil spill. Due to the cause of the damage is oil spill, it is not easy to calculate the worth of the damage. It has been found that BP has calculated the worth of damage on the basis of money and time. Moreover, the company has not taken enough initiatives to appraise and assess the harm (Silliman et al. 2012). Lack of Service of Ecosystem for the Control of the Risks The faith of the stakeholders towards the company is noticeable as per the moral and ethical standard of BP (Gray, Adams and Owen 2014). Thus, it is the responsibility of the company to conserve the social wealth along with the ecological wealth. In addition, BP needs to introduce various kinds of important accounting standards regarding the environment in order to make the organization more responsible to the stakeholders of the company (Leifer et al. 2012). The customization of the environmental accounting standards is required as there is a relation among the ecosystem, environment and corporate agent. Every business operation of the organizations has adverse effect on the environment. For this reason, it is the responsibility of the organizations to introduce environmental accounting standards for healthy and balanced ecosystem (Passow et al. 2012). Lack of Regulation Structure to Determine Renovation Cost Most of the petroleum companies all over the world have to face severe level of penalty for damaging the ecological and social wealth by helping in the process of political bargaining (Kheroubi et al. 2016). This is not considered as the perfect process as it does not help in the process of recovering the damages done by the companies to the environment. In the process of evaluation of the associated risks, one cannot ignore the significance of process-oriented framework and it is for the betterment of the environment. The development of plans and the improvement of the security barriers are its main functions (Issacharoff and Rave 2013). In case of the oil spill, it has been found that the breakdown in the dictatorial agency is responsible for the oil spill. In addition, to judge the level of efforts that an organization is putting to restore the ecological assets, the divulge data of the organizations play an integral part. Hence, the lack in the regulation structure has an adverse effect on the determination of the renovation cost by the organizations. For this purpose, the process oriented environment framework is needed to protect the environment (Allan, Smith and Anderson 2012). Method Procedures In this particular research process, the researcher will adopt both types of methodologies and they are primary process and secondary process. Therefore, the researcher will distribute both online and offline questionnaire among the employees of BP and the residents of Gulf region. On the other hand, the researcher will gather the secondary information from various books, journal articles and the company website. Sample Size For this research process, the researcher will gather the primary data on a random basis from sample size. The Sample will consist of 200 residents of the Gulf region along with 70 employees of BP. The aim is to make the study simple and short. Selection Criteria In this research process, the researcher will adopt the simple techniques for the sampling process. In addition, in case of the selection of fixed samples, the random process technique will be applied. Hence, the researcher will incorporate the probability sampling technique. Discussion and Analysis of Data Effects of Oil Spill on the Aquatic Ecosystem Based on the data band information provided by the employees of BP at the time of questionnaire survey, it can be seen that various reasons exists behind the Gulf oil spill. The figure shows the different types of oil spills along with the percentage of occurrence. Figure 1: Oil Spill Types and their Occurrence Percentage (Source: bp.com 2017) The above pie chart shows that all the oil spills have their negative effect on the aquatic ecosystem. In addition, this process also increases the morality rate of the aquatic animals. Lack of Service of Ecosystem for the Control of the Risks Among the different kinds of oil spills, the occurrence of the accidental oil spills is common in the oceans. The lack in the adoption of the ecosystem services is considered as the main reason behind it. Ecosystem services are main tools to control the risks. Hence, it is the utmost priority of BP to implement these kinds of services in their business operations. Based on the provided information from the residents of Gulf region, it can be said that the oil spill significantly affected the deepwater suspension. Apart from this, other problems are also there. They are as follows: Figure 2: Effects of Oil Spills (Source: Fingas 2016) Lack of Regulation Structure to Determine Renovation Cost At the time of the survey of the employees of BP through questionnaire, the employees indicated that with the consistent rise in the demand of oil, the supply of oil also increased. With the increase in the demand and supply of oil, some of the related factors also increased like the number of employees, the number of contracts and many others. On the other hand, with the increase in the demand of oil, the instances of oil spills also massively increased. The data and information collected from the employees of BP can be used to know the projected budget of Deepwater Horizon Oil. Figure 3: Oil Budget of Deepwater Horizon (Source: McNutt et al. 2012) The following chart is a helpful tool to understand the lack of environmental regulation structure of BP. Figure 4: Lack of Environmental Regulation Structure (Source: Cainelli, Mazzanti and Zoboli 2013) Reliability and Accuracy of Data This total research process will be performed based on the collected primary and secondary data. The researcher will not disclose any of the information of the employees. Hence, the respondents can consider that researcher is trustworthy. Conclusion Based on the above discussion, it can be said that BP need to be alert about the negative effect of their business operation on the environment. Hence, the company should employ accurate measures to make the business eco-friendly. With the help of this strategy, the number of incidents of oil spills can be reduced. The fined paid by BP in relation to the oil spill is not sufficient and hence, they need to pay the exact fines. Recommendations It is recommended that BP should adopt the environmental accounting standards in order to measure the exact effects of their business operations on the environment and the ecosystem. It is recommended that BP needs to be more thoughtful about biodiversity. For this regard, the company needs to incorporate remedial measures to protect biodiversity. References Allan, S.E., Smith, B.W. and Anderson, K.A., 2012. Impact of the Deepwater Horizon oil spill on bioavailable polycyclic aromatic hydrocarbons in Gulf of Mexico coastal waters.Environmental science technology,46(4), pp.2033-2039. Avel, D., 2014. Positive accounting theory: theoretical and critical perspectives.International Journal of Critical Accounting,6(4), pp.396-415. Bp.com. 2017.Bp.com. [online] Available at: https://www.bp.com [Accessed 23 May. 2017]. Brennan, L.C., 2013.Gulf Oil Spill. ABDO Publishing Company. Cainelli, G., Mazzanti, M. and Zoboli, R., 2013. Environmental performance, manufacturing sectors and firm growth: structural factors and dynamic relationships.Environmental Economics and Policy Studies,15(4), pp.367-387. Fingas, M., 2016.Oil spill science and technology. Gulf professional publishing. Gray, R., Adams, C. and Owen, D., 2014.Accountability, social responsibility and sustainability: Accounting for society and the environment. Pearson Higher Ed. Issacharoff, S. and Rave, D.T., 2013. The BP Oil Spill Settlement and the Paradox of Public Litigation.La. L. Rev.,74, p.397. Kheroubi, B., Benzair, A., Tounsi, A. and Semmah, A., 2016. A new refined nonlocal beam theory accounting for effect of thickness stretching in nanoscale beams.ADVANCES IN NANO RESEARCH,4(4), pp.251-264. Leifer, I., Lehr, W.J., Simecek-Beatty, D., Bradley, E., Clark, R., Dennison, P., Hu, Y., Matheson, S., Jones, C.E., Holt, B. and Reif, M., 2012. State of the art satellite and airborne marine oil spill remote sensing: Application to the BP Deepwater Horizon oil spill.Remote Sensing of Environment,124, pp.185-209. McNutt, M.K., Camilli, R., Crone, T.J., Guthrie, G.D., Hsieh, P.A., Ryerson, T.B., Savas, O. and Shaffer, F., 2012. Review of flow rate estimates of the Deepwater Horizon oil spill.Proceedings of the National Academy of Sciences,109(50), pp.20260-20267. Passow, U., Ziervogel, K., Asper, V. and Diercks, A., 2012. Marine snow formation in the aftermath of the Deepwater Horizon oil spill in the Gulf of Mexico.Environmental Research Letters,7(3), p.035301. Silliman, B.R., van de Koppel, J., McCoy, M.W., Diller, J., Kasozi, G.N., Earl, K., Adams, P.N. and Zimmerman, A.R., 2012. Degradation and resilience in Louisiana salt marshes after the BPDeepwater Horizon oil spill.Proceedings of the National Academy of Sciences,109(28), pp.11234-11239. synergiz.fr. (2017).THE FINANCIAL IMPACTS OF BPS RESPONSE TO THE DEEPWATER HORIZON OIL SPILL. [online] Available at: https://www.synergiz.fr/wp-content/uploads/2011/04/Case-study-BP-gulf-oil.pdf [Accessed 23 May 2017].

Sunday, April 5, 2020

Youth Empowerment free essay sample

Youth empowerment is a process whereby young people gain the ability and authority to make decisions and implement change in their own lives. In Nigeria, youth empowerment occurs in homes, at schools, through youth organizations, government policy-making, reality Tv Shows, and community organizing campaigns. Youth empowerment ranges from economic empowerment to social, Ideological, educational, technological and political empowerment. The term â€Å"youth empowerment† combines two important words (â€Å"youth† and â€Å"empowerment† which must be defined differently. The United Nations, for statistical purposes, defines ‘youth’, as those persons between the ages of 15 and 24 years. While the Webster Dictionary (1998), defines empowerment in three ways â€Å"(1) to give official authority or legal power to; (2) enable; (3) to promote the self actualization or influence. † The strategy proscribed by the first definition can be quite effective provided that the party being empowered already has the competencies needed to achieve the desired outcome. The strategy does not work well when it is plugged into a framework of youth development in which empowerment itself is being used as a strategy for developing competencies in youth. We will write a custom essay sample on Youth Empowerment or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page , youth empowerment does the following for African youths: The ability to make decisions about personal/collective circumstances, The ability to access information and resources for decision making, Ability to consider a range of options from which to choose Ability to exercise assertiveness in collective decision making, Having positive-thinking about the ability to make change, Ability to learn and access skills for improving personal/collective circumstance. Ability to inform others’ perceptions though exchange, education and engagement. Historically speaking, it is not clear when the term ‘Youth Empowerment’ entered into the Nigerian socio-political and economic vocabulary. The term perhaps, resonates more as an attempt by stakeholders to draw attention to the ecological degradation and economic ‘powerlessness’ of those living in the oil rich Niger Delta area of Nigeria. The Niger Delta youth adopted militant approach to fight for resource control in the region. The Federal Government responded by arresting what they perceive as youth restiveness in the Niger Delta, and hus, introduced various program targeted at diverting the attention of the youths. This might have influenced their use of the term ‘youth empowerment’ as a new vocabulary in governance. In the words of A. Emielu (2008), the concept of youth empowerment in the Niger Delta area could be seen more as a negotiated relationship between government agencies and the ‘restive youths’, born more out of fear of destabilizing the national economy, than by the need to develop the creative potentials of the Nigerian youth. A State Economic Empowerment and Development Strategy was launched by the State Government in 2004 as a plan of action aimed at tackling the problems of development in Taraba State. The essence of developing the plan was to reduce poverty, generate employment, create wealth and re-orientate the value system in the State and pave way for sustainable development over a short to medium term from 2005 to 2007. Therefore This research seeks to examine the evolution of youth empowerment in Taraba State with emphasis on young people both in rural and urban areas of the state. If empowering young people means creating and supporting the enabling conditions under which young people can act on their own behalf, and on their own terms, rather than at the direction of others, this study therefore sets out to present a historical analysis of what the Taraba State government has been able to provide since its creation in 1991 to empower the youths. Youth empowerment free essay sample 1, Install Norton 360. 2, Make up the details when it asks to register, It is advised to make note of the email and password. 3, Turn of Norton Tamper Protection. 4, Reboot your computer 5, Continuously press F8 on your keyobard BEFORE the windows is starting screen. 6, Select safe mode with networking 7, Once at the desktop (SAFE MODE) open the trial reset as admin. 8, Select convert and it should automatically restart your computer. 8, Open Norton 360 and it should ask you to log in simply enter the detail you did before or make up new details and now you can enjoy 😀 Yes you can update the program with out any issues. This should work for Windows XP, Vista, Windows 7, Windows 8 ! If you have any issues please leave a comment below or send me a message on YouTube. Virus Scan of the setup provided in the link above: If this tutorial helped you please leave a like and if you wish to subscribe for more awesome tutorials 🙂 I do not own the provided applications I have simple shown how to use them for educational purposes. We will write a custom essay sample on Youth empowerment or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Youth empowerment is an attitudinal, structural, and cultural process whereby young people gain the ability, authority, and agency to make decisions and implement change in their own lives and the lives of other people, including youth and adults.[1] Youth empowerment is often addressed as a gateway to intergenerational equity, civic engagement and democracy building. Many local, state, provincial, regional, national, and international government agencies and nonprofit community-based organizations provide programs centered on youth empowerment[2]. Activities involved therein may focus on youth-led media, youth rights, youth councils, youth activism, youth involvement in community decision-making[3], and other methods. Everyone seems to be talking about empowerment these days, female empowerment, workers empowerment, and youth empowerment are just some of the phrases that are flying around. But what exactly does that empowerment mean, and how can one apply the concept to their own life? History of Youth Empowerment: The youth empowerment movement started in the 1960s, when students at universities across the United States began to get involved in politics and protests on campus. Even earlier than that, campuses and students had played a large role in the Civil Rights movement and in other political and social movements, but for the first time youth and students began to be seen as political and social actors. In response to the Vietnam War, student protests and organizations sprung up, and students demanded the right to be heard. Since those rebellious days, youth empowerment has calmed down significantly, but it continues to be an important part of childhood development and an essential phase of the transition to adulthood. Typically taking place during High School and college years, the transition is accompanied by increased involvement in student activities and a growing independence in making life choices and choosing a personal direction. At the [continues] Read full essay Youth Empowerment free essay sample Youth empowerment is an attitudinal, structural, and cultural process whereby young people gain the ability, authority, and agency to make decisions and implement change in their own lives and the lives of other people, including youth and adults. [l] Youth empowerment is often addressed as a gateway to intergenerational equity, civic engagement and democracy building. Many local, state, provincial, regional, national, and international government agencies and nonprofit community-based organizations provide programs centered on youth empowerment[2]. Activities nvolved therein may focus on youth-led media, youth rights, youth councils, youth activism, youth involvement in community decision-making[3], and other methods. Everyone seems to be talking about empowerment these days, female empowerment, workers empowerment, and youth empowerment are Just some of the phrases that are flying around. But what exactly does that empowerment mean, and how can one apply the concept to their own life? History of Youth Empowerment: The youth empowerment movement started in the 1960s, when students at universities across the United States began to get involved in politics and protests on ampus. We will write a custom essay sample on Youth Empowerment or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Even earlier than that, campuses and students had played a large role in the Civil Rights movement and in other political and social movements, but for the first time youth and students began to be seen as political and social actors. In response to the Vietnam War, student protests and organizations sprung up, and students demanded the right to be heard. Since those rebellious days, youth empowerment has calmed down significantly, but it continues to be an important part of childhood development and an essential phase of the transition to adulthood. Typically taking place during High School and ollege years, the transition is accompanied by increased involvement in student activities and a growing independence in making life choices and choosing a personal direction. At the same time, young teens making that transition to adulthood learn to make their own decisions and stick by them, and hopefully to learn from their own mistakes. It is a time when young people being to go out into the world on their own and to learn how to succeed on their own terms. How to encourage youth empowerment: Because youth empowerment and personal growth are so important for young people to learn, the process should be encouraged and understood. During this difficult period of transition, young adults often have many questions and issues, and parents and families should try to respond in a sensitive way to the specific needs of the children. One of the most common and beneficial ways to encourage personal growth and empowerment is to give young adults increased responsibilities in their own lives. An after-school Job, for example, can be a great way to teach a growing child about the important of time management, while giving them a chance to earn some personal money. Just as important as letting them take the Job is letting them se the money they earn for the things they like. Secondly, school organizations and clubs are also a place for growing teens to become involved in their community and clubs to a music group can teach your child valuable skills while helping them explore their own interests. Finally, summer internships can also be a valuable way to give children and students work experience and Job skills at a young age. Internships can also get youth thinking about possible career opportunities or directions for their own future, and are a great opportunity for making them feel independent and on their own. Possible problems with youth empowerment: As children grow older and begin to set out on their own path and take charge of their lives, it is common for problems to arise between them and their parents. Often, a rebellious phase accompanies issues of youth empowerment, and a child may feel they need additional space from their family to grown in their own direction and under their own control. The best thing to do in these cases is often for a parent or family to show that they care about heir child and to encourage them to explore on their own, with the support of the family when they need it. Letting children take on their own challenges and treating them with respect and dignity as they do so is likely to bring out a more responsible and respectful attitude in the child themselves. And while giving advice is a common desire by parents who want to spare their children the pain of making mistakes, often learning through trial and error is an integral part of growing up and becoming self-empowered. As children grow up and begin to set out on their own, through youth empowerment and increased self- direction, they should be encouraged and given positive feedback. Being a child is ard enough, especially in the transition to adulthood, and understanding and sensitive parents can be a major help in successfully making that transition. Empowering Youth As I have stated a little while ago, the major thrust of our new National Youth Policy is Youth Empowerment. This is being achieved through various initiatives taken by both the Goverm-nent and Non Governmental Organizations. The reduction of the minimum voting age from 21 to 18 in the year 1989 and a legislative measure taken in 1992 providing for reservation of one third of the seats for women in the village dministrative units called Panachayats have enabled young people and young women to influence the decision making process in the country. Youth participation in the decision making bodies has been considerably enhanced by these decisions. It has been rightly recognized that access to education and training has to be augmented so that youth can develop their competencies. The National Policy of Education(NPE) 1986, has provided for designing both formal and non-formal education programmes involving youth. Our literacy rate has increased to 52. 91 percent in 1991. Today, 94 percent of the rural habitations have school facHities. Gross enrolment ratio at the primary stage has also increased to 100 percent in most of the states. Now we have a goal of Education for All by 2000 A. D. To achieve, this goal, vigorous efforts are being made. The education system is periodically evaluated and curricula updated in accordance with the advancements in Science and Technology. Efforts are also made to make the education relevant to the market needs and economic demands without compromising on the ethical and moral values of education. In the employment sector, the thrust is on providing opportunities for self employment, entrepreneurship development and skill training. Prime Ministers RoJgar YoJana, Jawhar RoJgar YoJana, etc. , have been introduced wherein minimum employment and wage earning opportunities are provided for poor yquth in the rural areas. The initiatives have been further strengthened with the promotion and development of Small Scale Industries. 16 million persons were employed in the small scale sector in 1996-97. An important scheme called, Training of Rural Youth for Self Employment(TRYSEM) is being implemented. Young women re provided training in skills and encouraged to form thrift and micro credit groups. To provide access to information on education, employment and other services, dissemination of information is accorded high priority. Employment guidance and counseling centres have been functioning in the country. Human rights education and awareness on gender equity are being carried out through youth organizations. A National Commission for Women was set up by the Government of India and a National Human Rights Commission had also been set up to advise on the policies and programmes. Young people are involved in health services. India has a well designed health prograrnmes. Young people are involved in creating awareness on health issues, more particularly on drug abuse, HIWAII DS etc. Primary Health Centres and Village Health Guides provide basic health care facilities to the youth. To prevent drug abuse by young people, Government of India has adopted the strategy of supply control and demand reduction of drugs through stringent enforcement of Anti Narcotic Laws, treatment and rehabilitation of addicts and involvement of community and youth in the process. Every generation needs a new revolution. † Thomas Jefferson The young do not know enough to be prudent, and therefore they attempt the impossible, and achieve it, generation after generation. Pearl S. Buck Empowerment can mean many different things. To families on Supernanny, empowerment is learning to use the tools that stabilize their homes. To oppressed women in foreign lands, empowerment is embracing an opportunity to make a choice or participate in government. To youth, empowerment is knowing someones listening to their ideas and recognizing them as valuable members of society. Whether were mayors, teachers, neighbors or parents, we all ave roles to play in empowering youth. We do it † or dont do it- in most interactions we have with young people. On Pass the Torch, I write frequently about how young people take initiative and accomplish outstanding things (case in point- Heather Wilder † you can still vote for her through July 25. ) There are countless examples of youth doing great things, raising money for charity, or making connections for those who cant. But empowering youth is also the small, daily opportunities adults have with young people, to ask their opinions, listen to their ideas, teach them new skills or even follow their lead. Each interaction like this helps kids to find their own voices, to fgure out their strengths, and to pursue what inspires them. In the course of writing the book, Empowering Youth: How to Encourage Young Leaders to Do Great Things, I had the opportunity to interview dozens of inspiring people. One of the most memorable quotes for me, was shared by Julia Hampton, United Way Youth Initiative Coordinator: Empowerment is having confidence because someone has spoken it into you. Its the track coach that gives the helps his son prepare to confront a friend by role-playing the conversation. Its the teacher that notices a students strength in writing and encourages her to submit an essay. Its the business owner that says yes to the kid who asks to place a food drive box in the entry. Its the neighbor that sends her kids to a neighborhood book club to support the 11-year-old whos organizing it. Its every day seeing children, Just as we see adults. Its recognizing their lack of experience or education doesnt mean their input isnt valid. And its a willingness to concede that every once in a while their insight is better than our own.

Sunday, March 8, 2020

The Dark Knight and The Matrix neo-noir characteristics Essays

The Dark Knight and The Matrix neo-noir characteristics Essays The Dark Knight and The Matrix neo-noir characteristics Paper The Dark Knight and The Matrix neo-noir characteristics Paper The Dark Knight and The Matrix neo-noir characteristics Both movies show neo-noir characteristics though both production and story elements. Production elements such as the dark scenes throughout the movie are used to show the contrasting sides to the story. Within both movies it also shows that a friend of the main character dies, and it shows how this may be devastating to the character however they avoid showing emotion or grief as they are determined to finish their quest and do what is right. These characteristics are vital for creating an nagging neo-noir film. The scenes in the matrix were mostly dark when going through out the movie and they show a kind of dark green tint in the movie. There were other parts to the movie that were lighter but there was not many and when there were it was only for a small moments within the movie. The darker parts to the movie showed another side to the movie but it made the movie more contrasting and unexpected. The Dark Knight showed darker scenes because of the main character, Batman who fights crime In a dark and mysterious way. The matrix used the contrasting lighting to show how the light and happy matrix Is a veil over our eyes and the dark real world scenes show the horrifying truth. The dark shades In both movies makes them similar production wise but also very mysterious. In the movie The Dark Knight a friend of the mall character dies (Rachel) and It turns the way the character acts with people around him. Batman only had the choice to go after one either his friend and ex-lover which he cares much for, or Harvey Dent, Asthmas savior. He goes for the character he knows Is more important. In the end he did not grieve that much even though he did truly cared about Rachel. Batman knew he must simply accept It till he has completed his goal at fighting and doing what he Intended to do from the beginning. Within the matrix friends of the mall character Neo Is killed. The characters within the movie do not grieve they Just move on In the hopes of completing their goal of stopping the enemy and saving the day. This Is an Important neo-noel element shown within both films The Dark knight and the Matrix both shows a lot of Neo Noel elements Including a hearted that dies who Is a close friend of the mall character, they grieve but for not that long however they are still determined to continue their quest. Both movies also show noir production elements such as the lighting effects to contrast between the different sides of the story and to create a dark and mysterious atmosphere, the techniques that were displayed In both films are comparable with those of noel films and are considered Neo Noel films because of that. The Dark Knight and The Matrix neo-noir characteristics By brownness wowed darker scenes because of the main character, Batman who fights crime in a light and happy matrix is a veil over our eyes and the dark real world scenes show the horrifying truth. The dark shades in both movies makes them similar production In the movie The Dark Knight a friend of the main character dies (Rachel) and it Harvey Dent, Asthmas savior. He goes for the character he knows is more about Rachel. Batman knew he must simply accept it till he has completed his goal at fighting and doing what he intended to do from the beginning. Within the matrix rinds of the main character Neo is killed. The characters within the movie do not grieve they Just move on in the hopes of completing their goal of stopping the enemy and saving the day. This is an important neo-noir element shown within both films The Dark knight and the Matrix both shows a lot of Neo Noir elements including a character that dies who is a close friend of the main character, they grieve but for not techniques that were displayed in both films are comparable with those of noir films and are considered Neo Noir films because of that.

Friday, February 21, 2020

Health and Safety Practices Plan (Part Six) Health and Safety Research Paper

Health and Safety Practices Plan (Part Six) Health and Safety Monitoring and Final Summary - Research Paper Example It also delivers digital applications such as iPhones, Mac, Apple TV and a portfolio of clients and specialized software applications and does its marketing and selling through online retail stores, direct line stores and direct sales force globally. The involvement of human labor in all the stages necessitates that the company adopts a well-designed safety and health plan targeting improved working conditions for the employees (Karen, 200). Discussion The organization has adopted in the past professional external auditors as well as internal auditors to analyze the capacity of the company to provide safe and healthy environment to workers. Professionalism has been the basis on which the auditors are evaluated on before they are contracted in order to ensure that they deliver on the expected results in order to have the organization improve through the strategic recommendations that are given. Among other findings by the teams in the past has been the non compliance in wearing protec tive gears while working, insufficient installation of fire detection and management kits within the premises as well as poor structural designs which limit exit paths in such times of emergencies like fire outbreaks. The working environment of the apple Inc exposes the workers to various health hazards, which include increased exposure to harmful gases such as n-hexane commonly used to clean appliances’ screens, which have often led to sicknesses in the past. Other unfortunate features within the working conditions in Apple Inc are violence, stress as well as substance abuse. Nevertheless, it is to be acknowledged that the company has had the burden to improve on the health and safety standards of employees and have organized on safety trainings in the past to raise awareness and empower workers through social responsibility. Besides, team awareness campaigns have been in use in the past to address such issues as drug use, stress as well as violence at workplace. Although th e mitigation strategies adopted in the past have not been fully effective, this paper adopts such forms to be the basis of many of our recommendations. This is because with only some improvements, the strategies would be very effective and efficient in mitigating the concerns. Besides, the design and adoption of favorable emergency response plans are quite commendable efforts because they have the capacity to revolutionize the working of the organization greatly. The safety and response plans that have been discussed above are very basic tools for any organization and thus should be embraced and harnessed (Anonymous, 1996). They are basic tools, which show the ethical compliance of any company as it explains responsiveness to regulations within an organization, prevention mechanisms on injuries and illnesses, emergency plans as well as social responsibility. Besides ethics dictate that companies take up the role of investigating non compliance with such predefined tools by workers a nd the subsequent adoption of appropriate measures in order to ensure that the standards of compliant employees is guaranteed. Ethics are fundamental in management of any business entity as well as such companies as the Apple Inc. Based on the previously discussed safety, illness and response plans, the company has the ethical responsibilities to ensure that regulations and procedures are adhered to. This is not

Wednesday, February 5, 2020

From Pencils to Pixels Essay Example | Topics and Well Written Essays - 1250 words

From Pencils to Pixels - Essay Example My parents are both hard-working people who had little spare time when I was young. My father in particular was away from home a great deal of the time, and I saw very little of him when I was very young, because I was generally in bed before he came home from work. My earliest and best memories are of the evenings when he would creep into my room and tell me a bedtime story. I remember the smell of cigarettes and chemicals on his clothes, and I know he enjoyed telling me stories because he used to make silly voices for all the characters. This is probably why I learned to love books, and perhaps why I enjoy poetry and drama also. We used to have a boxed set of fairy tales based on the Walt Disney cartoons, and these were my favorites. I thought there was something magical in storybooks and I used to have vivid dreams about the fantastic places in these stories. Writing was connected with pictures for me at first. I used to make pasta paintings, finger paintings, and sponge paintings and my mother encouraged me to make shapes like the letters of the alphabet. In my bedroom there was a poster with the letters of the alphabet in the shape of different animals. To this day I connect the letter d with a donkey and p with a parrot! I could write my name before I went to school, and I remember that I did not like writing with wax crayons. They are difficult to use because they do not have a well defined point, and I hated the way that the colors rubbed off on each other. In my pre-school years, then, reading and writing were connected in my mind with happy times in the family and I had a generally positive attitude towards literacy. I was happy to experiment with any new writing tools, although I do remember being in disgrace for a few days after a little experiment with some indelible markers and the wallpaper in the hallway. When I went to school I was surprised at the number of children in the class who did not seem to know what to do with a book or a pencil and p aper. I was not the best student when it came to writing, and in fact spelling is still not my strongest point, but at least I was willing to learn and I liked writing much better than math or science. Sometimes I used to buy notebooks and letter writing sets with my pocket money and my favorite toy was a post office set with tiny stamps and envelopes. The method of teaching reading in my first school involved a series of graded reading books which my parents were supposed to read with me. I hated these books because nothing exciting ever happened in them. They were usually domestic tales about children and dogs, or famous extracts from history. I remember there was one interminable story about pioneers but I don’t remember what happened in it. In my mind at that time, there was reading and writing for school, which was by definition not pleasurable, and then there was reading and writing for fun, which I did at home or in the local library and this very definitely did give m e pleasure. Looking back now with the benefit of hindsight, I think this was an unhelpful distinction, but at the time this was how I saw it. I came rather late to computers, compared to some other children in my class at school. I preferred music when I was a young teenager, and I used to listen to music until late into the night. In general I think that my awareness of language comes mainly through listening, and this may explain why I prefer television or YouTube when I am looking for facts or explanations. It was not until the last

Tuesday, January 28, 2020

Systematic Research

Systematic Research Introduction This report is to critical review a journal article, titled as ‘The role of management characteristics in the internationalisation of SMEs by Karise Hutchinson and Barry Quinn, School of Business, Retail and Financial Services, (university of Ulster, Colearine. UK) and Nicholas Alexander, Centre for research in Marketting, School of management and Business, (University of Whales, Aberystwyth, UK). The research was published in International Journal of Small Business and Enterprises Development, Vol. 13, No. 4, 2006. According to Saunders, Lewis and Thornhill (2003), the research is defined as â€Å"something people undertake in order to find out things in the systematic way, thereby increasing their knowledge†, Ghauri Gronhaug (2002) in addition to it ‘Systematic Research it is based on logics and not relied on just beliefs (quoted in Saunders, Lewis and Thornhill, 2003). For any type of research appropriate initial planning should be done for reaching expectation of the research objective. (Hague Jackson, 1996). So according to this research journal will be analyse in the report in orders to review that authors have conducted the research systematically by focusing on below key components: 1) Project Rationale 2) Literature Review 3) Research Paradigm Design 4) Research Methods 5) Research Results Presentation Project Rationale Research Rationale According to Saunders, Lewis and Thornhill (2003), while choosing any research topic or idea should be connected with ‘rational thinking and ‘creative thinking. In the given article the authors Hutchinson et. al (2006) have focus on internationalisation of SMEs in U.K retail sector. In this article author main focus on the evidence gathered from 9 establish international retail SMEs originating from the UK retail sector by Hutchinson et al. (2005). In this research the author have mentioned reviews of different author from different literature in relating to the internationalisation of SMEs. In supporting their literature review, author has taken the evidence of 9 established international retail SMEs companies case study within UK retail sector. In this article manager is presented as their main role because of the direct responsibility in decision making for SMEs, Also he is directly responsible for every decision. This article is highlighted the enlarging form of theor etical framework of Hutchinson et al. (2005). In the given article retailing is important for every country in between their production and consumption. If we go up in the past report from the last several years UK retail sector is keep growing and every year there is an increment of 15% from the next five years till 2011. (www.prospects.ac.uk). In the article the author states that international expansion is very important for every firm who deals in limited geographic area with their small financial base. Further study has also been recommended by many authors in internationalisation of SMEs like Iben (2003), Moini (1995). Moreover, this study is also highlighted the characteristics of founder and export relating decision in small firms Hutchinson et. al (2006). In this study multiple case approaches in argument to s single case used in their result, also the use of in-depth study can be seen in this article . For gathering the data author have used qualitative techniques in his research where the author has used face- to -face semi -structured interviews with open- ended questions from the relevant person, company reports, and archival information. For secondary data author have used important evidence, which were analysed on the basis of the study. Hutchinson et. al (2006). Research Aims and Objectives Saunders, Lewis Thornhill (2003) for every research researcher aim and objective should be clear at the same time it should provide purpose and direction of the research without setting aim and objective will divert the researcher from their study. The authors however showed the research aims and objectives in the research journal that can be summarised by the following: Aim: The aim of this study is to specifically explore the role of management characteristics in the internationalisation of SMEs Hutchinson et. al (2006). In order to reach his aim author have set the following objective: To investigate the importance and impact of objective and subjective factor in decision making in the internationalisation of SMEs. To explore the business skill, positive attitude to risk and the vision of the entrepreneur, ability to network can be useful valid indicators for the internationalisation of SMEs or not. To explain how the importance of decision maker in internationalisation of SMEs. . LITERATURE REVIEW : In this article author have conducted the literature review mostly from â€Å"secondary literature sources† i.e books, journals, article also ‘primary literature source from face-to-face interviews with relevant person, open-ended semi-structured approach, analysing their company report. Author has used all the relevant data, which is derived from the evidence of case study in UK retail sector. Author has done beautifully research, which is directly link up with their key words. This article clearly present the different reviews of many writers for internationalisation of SMEs. Also author has taken the help of previous research by Hutchinson et al(2005) and present their result in finding the role of objective and subjective factors in the internationalisation of SMEs. This article has presented some example [(such as The Body Shop (Anita Roddick), Virgin (Richard Branson), Laure Ashley (Laura and Bernard Ashley)] of people who have positive risk taking attitude which is important factor in globalisation of SMEs Hutchinson et. al (2006). Critical Literature Review Literature Review is important because it helps the researcher itself to make his research more clear and understandable in better way. For this purpose the researcher first needs to justify to himself that the study is worth conducting. Review of existing body of literature does precisely that. In addition to it, the researchers should have a clear cut idea what he wants to do achieve in his research (Remenyi, Williams, Money Swartz, 1998). By the term ‘critically analyse the literature review, Dee (2000) suggests that researcher should refer to work by 1) accepted experts or literature in that field, 2) select both supportive and unsupportive literature in a logical manner to the research area, 3) judge the importance of the literature by differentiating clearly between fact and opinion (quoted in Saunders, Lewis Thornhill, 2003). Strong Points By Critical Literature Review: By using different literature from different variety of sources, which make this research more understandable and clear towards the aim of the study. By indication of the key word in introduction parts is fruitful and helpful in exploring the same topic also at the same time study make it clear that the author has doing his research with in their related topic. By using the strong points of case study that the importance of manager in decision making in the internationalisation of SMEs Hutchinson et. al (2006). Weak points: In the given article literature used by the author is not up-to date most of the time article referred for the research are old. In the given article author for his research has used previous research of the different authors, old journals, articles are very limited source in supporting their research. He could have come up with more authors views for attaining their objective or make this study more effective. The author have selected for his research 17 different international retail SMEs out of which he has taken only the evidence of 9 international SMEs in his research Hutchinson et. al (2006). Research Paradigm Design Research Paradigm According to Remenyi, Williams, Money Swartz (1998) Research Paradigm it is of 4 types categories. First is Epistemology which focuses on the relationship between enquirer and known, second is Ontology which focuses on humanity and social reality. Third is Human Nature which focuses on human nature and environmental and last is Methodology which focuses on approaches to evidence collection. According to the article author have used Epistemology as research paradigm for his research. The reason behind is author has put focus on how does the decision of manager important in globalisation of SMEs. Moreover, to this by conduction face-to-face interviews, open-ended questions with relevant person is fully link in between the enquirer and known from this points research is interpretive (Eisenhardt, 1989; Yin, 1989). Research Design A research design is a framework for conducting a research project as it contains the step-by-step procedure for obtaining important information to structure research problem. (Malhotra and brisks, 2007). Research design it contained many components like case study, experiments, survey, cross sectional studies, longitudinal studies, explanatory studies, descriptive studies, action research, ethnography, and grounded theory (Saunders, Lewis and Thornhill, 2003). In the referred article author collected the data mainly from secondary source of strong points of evidence of case study, also from books, journals and expertise in order to find out the importance of 5 factors in the success and development of internationalisation of SMEs. Moreover, to reaching his aims he applied ‘Exploratory, Descriptive and Explanatory Studies in research design. According to SaundersLewis and Thornhill (2003) ‘Exploratory Studies is useful for clarifying and exploring the perception in that research from the way of different literature, by taking advices and help form experts. For attaining the aim of this research author identifies the role of manager in decision-making in development also refer different books of many authors. ‘Explanatory Studies means a situation to indentify the relationship between their variables. In this regard author has mentioned a meaning full title to their work, which shows that research in done in international S MEs in retail sector Hutchinson et. al (2006). Research Approach Deductive and Inductive are two types of approaches. According to Carson et al. (2005) deductive approach is based on the theoretical structure development for testing with statistical methods. This approach allows to the researcher to test the theory by observation or survey. While inductive approach focus on the shift of theory to data observation which sufficient sample size and validity of data. (Saunders, Lewis and Thornhill (2003). In this study author has used deductive approach because researchers has beautifully research with in their keyword also on the basis of evidence case study, by using exploratory study to connect with literature review in searching the data whether the business skills, positive risk attitude, ability to network, vision of the entrepreneur are factors in globalisations of SMEs. In addition to it author has clearly present different views of many authors thats makes this research more sensible Hutchinson et. al (2006). Research Methodology Research Strategy According to Creswell (2003) research strategy is of three types; Qualitative Approach, Quantitative Approach and Mixed Methods Approach, as all these approaches are different from each other for collecting data, for getting results and data analysis. In this article the researcher for reaching their objectives employed Mixed Methods Approach as research strategy as the researcher collected both quantitative and qualitative data. For Qualitative approach author have used several authors opinions, previous research report, face-to face interviews, open-ended semi-structured questionnaire in drawing their conclusion. For Quantitative approach researcher has taken 9 establish international SMEs case study Hutchinson et. al (2006). Data Collection Methods: According to the McDaniel and Gate (2001) there are two ways of collecting the data; 1) Primary Data: In this data is collected for the first time for the research such as observations, experimentation and survey research. 2) Secondary Data: It is the previously researched data collected from different types of sources such as, journals, internet database, company report or website or any researcher report etc. In this author has mainly use secondary data for gathering information from books, journals, previously and report on the same topic. Author also used evidence of establish international SMEs case study. Strength Weakness of Research Methodology: In the article the researcher for doing the research used Deductive approach as the research approach, for research design used Exploratory, Descriptive and Explanatory Studies, Qualitative research as research strategy and for collection of the data used secondary data for conducting the research. There are some strength and weakness in the research, which are as follows: Strong points: By using in-depth case study, multiple case approach make more understandable in achieving their aim and objectives of this research. Moreover, this study is in the context of small and medium size firm SMEs, which focus on aim of the study. Beautifully present the domestic and international activities of all 9 companies by dividing into 4 different retail sectors also put emphasis on formal contact because to avoid small size firm with in strange market. In the given article author have clearly mentioned the expand work of Hutichinson et al. (2005). In addition to it author has beautifully identify the gap in the study. Given study clears that both formal and informal contact is necessary for internationalisation of SMEs by using this contact he could have done it better or very easy in setting up firm branch overseas Hutchinson et. al (2006). Weak points: By using less quantitative and objective technique can be seen in this article. So we can say that there is lack of real information. In secondary research he could have done something more to add the data in his research to make his research relevant in terms of if someone read this article then he can easily understand the result derive from secondary data is relevant by using proper data. From the sample of 17 companies choosing only 9 established international retail SMEs whose sale turnover is less then 25 millions that make this research more difficult in drawing their result or not realistic. By using uneven samples categories in conducting their research such as small, medium and large, if he want to do research in my viewpoint he could have to choose one categories with one sector thats makes easy or clearer in understanding. None of the sample is similar to anyone, so on this basis it clears that the result arrive from research is not so relevant. If the make the sample of 17 internationalised companies then study prove to be more relevant. Also in primary research author he could have come up with more face-to face interviews, with more questioners so that the conclusion can draw easily Hutchinson et. al (2006). RESULT AND PRESENTATION Relative Value and Context result In this article authors research result has appropriate link to the key words of the topic that has been mentioned in the literature review by researcher. In the result author has successfully proposed their study in different section from their domestic turnover wise which provides total description for both domestic and international activities of all 9 companies and it is fully interpretive in nature. In addition to it author has clearly relate to objective managerial characteristics to decision maker ability, global experience and business skills, also choices of choosing foreign market defers from case to case in the expansion of internationalisation of SMEs. This study proves that the pivotal role of manager in the internationalisation of SMEs in UK retail sector. In this study author has also clear the importance role of both formal and informal contact are important factors in the early expansion and development of business overseas. Also author has taken uneven sample of com panies that some company has only two branches in overseas and some having more then 30 branch worldwide. All the 9 companies taken by author are in the favour of positive decision in the overall business performance. This research successfully proves the close relationship between characteristics of decision maker and inclination to initiate and develop international activity Moreover, after reaching the result author has also given implication for manger for both public and private support organisation. By giving importance to customer service which proves the importance of business skill in retailing and branding this asserts the importance of management knowledge of the international retail business environment Hutchinson et. al (2006). Presentation Structures In the referred article author presented very beautifully structure to his article so that it is easy to clear the main aim and objective of this research and after that he presented step-by-step link up with research topic and his key words that already clearly mentioned by researcher in the abstract part. In presenting all reviews of different authors turn his study in more realistic way then moved to explaining the objective and subjective factors in decision making in internationalisation of SMEs then gave their conclusion. For making his research more effective and authentic author has taken the help of good examples and with good arguments. In the given article researcher has used the strong points of evidence of case study that makes study more effective and easy to understand Hutchinson et. al (2006). CONCLUSION After completed critically analysis in this research, in my viewpoint this research gave us a lot of knowledge about the importance of decision maters in internationalisation of SMEs. Moreover, author has also given the implication for manager in both public and private support companies. He has also mentioned at what certain both formal and informal contact matters when company initially opening their firm in overseas. Moreover, to this results are very general. By making his research more effective he could have compare more then one sector but still this study is interesting and need a lot to do in further research. Author has beautifully identified the gap of the study. By adding regression analysis, graphs or charts or some other useful tool attached to he appendix in finding the result to get the idea easily and clearly Hutchinson et. al (2006). Bibliography Carson, D et.al (2005) Qualitative Marketing Research. London, SAGE Publications Ltd. Creswell, J., W. (2003), ‘Research Design: Qualitative, Quantitative, and Mixed Methods Approaches, 2nd ed., California: SAGE Publications Ltd. Malhotra, N. and Birks, D. (2007), ‘Marketing Research: An applied approach. 3rd ed., Prentice Hall, Financial times. McDaniel, C. Gate, R. (2001), ‘Marketing Research Essentials, 3rd ed., Ohio: South-Western College Publishing. Remenyi, D., Williams, B., Money, A. Swartz, E. (1998), ‘Doing Research in Business and Management: An Introduction to Process and Method, London: SAGE Publications Ltd. Saunders, M., Lewis, P. Thornhill, A. (2003), ‘Research Methods for Business Students, 3rd ed., Essex: Pearson Education Limited. http://www.prospects.ac.uk/cms/ShowPage/Home_page/Explore_job_sectors/Retail/overview/p!egiLLL http://books.google.co.uk/books?id=6TUuXQifwxoCpg=PA280lpg=PA280dq=any+books+on+internationalisation+of+sMEssource=blots=brYSpAWGAJsig=kh5oVONN4DAFAKze7rSioizjbnchl=enei=zj5wSuTZOMKZjAeLx7GSBQsa=Xoi=book_resultct=resultresnum=9 Quinn, B., Hutchinson, K. and Alexander, N. (1998), ‘The role of management characteristics in the internationalisation of SMEs :Journal of Small Business and Enterprise Development Vol. 13 No. 4

Sunday, January 19, 2020

Atherosclerosis: The Silent Killer Essay examples -- essays research p

Atherosclerosis: The Silent Killer Atherosclerosis is one of a group of health problems that define coronary artery disease, oftentimes referred to as heart disease. Atherosclerosis is the leading cause of heart disease in the United States. The following is the definition provided by the American Heart Association: Atherosclerosis (ath"er-o-skleh-RO'sis) comes from the Greek words athero (meaning gruel or paste) and sclerosis (hardness). It's the name of the process in which deposits of fatty substances, cholesterol, cellular waste products, calcium and other substances build up in the inner lining of an artery. This buildup is called plaque. It usually affects large and medium-sized arteries. Some hardening of arteries often occurs when people grow older (AHA, 2005). Atherosclerosis is different from Arteriosclerosis, though the two are oftentimes concurrently present as a result of heart disease and are likewise confused. Arteriosclerosis is defined by the Well-Net group as: ...during which the arteries of the cardiovascular system develop areas which become hard and brittle. Vessels become thickened. There is a loss of elasticity. It can involve the arteries of the cardiovascular system, the brain, kidneys, upper and lower extremities. This occurs because of the deposition of calcium in their walls. Atherosclerosis often leads to coronary heart disease, strokes, and other disorders because of the occurrence of blood clots which form in the narrowed arteries; hardening of the arteries, on the other hand occur only in advanced stages (Lawrence, 1997). There are factors that can be controlled to aid in the prevention of atherosclerosis. The following research will address seven major â€Å"controllable† factors with special focus on how a person’s diet can help minimize the risk of developing this debilitating disease, or preventing a heart attack if the disease is already present. According to The Cleveland Clinic Heart Center, â€Å"Coronary artery disease, also called coronary heart disease, or simply, heart disease, is the No. 1 killer in America, affecting more than 12 million Americans (Webmd.com, 2005).† Atherosclerosis occurs when the arteries that feed blood to the heart become narrowed due to the build up of plaque. This plaque is m... ...;June 5, 2005, from http://imaginis.com/heart-disease/cad_risk.asp Johns Hopkins Bayview Medical Center (JHBMC 2005). Exercise and heart disease. Retrieved July 13, 2005 from http://www.jhbmc.jhu.edu/cardiology/rehab/exercise.chd.html Lawrence, A., M.D, (1997), Arteriosclerosis. Retrieved July 12, 2005 from http://www.well-net.com/cardiov/arterios.html Maltin, L.J., M.D. (2002), Fish oil fights heart disease. WebMD Feature, Retreived July 12, 2005 from http://my.webmd.com/content/article/17/1671_53159.htm?printing=true Mayo Clinic / CNN.com (2005). Diabetes and cardiovascular disease. Retrieved July 13, 2005 from http://www.cnn.com/HEALTH/library/DA/00052.html National Heart, Lung & Blood Institute (NHLBI) (1999). Statement from the national high blood pressure program. Retrieved July 13, 2005 from http://www.nhlbi.nih.gov/health/prof/heart/hbp/salt_up2.htm NHLBI.com (2003, August). Coronary artery disease. Retrieved June 4, 2005, from http://www.nhlbi.nih.gov/health/dci/Diseases/Cad/CAD_WhatIs.html